Tesco love story

A recipe written for sharing with loved ones.

Middle Eastern inspired chicken with crispy potatoes and crunchy beans; a delicious recipe to share with everyone.

Telling a story through a recipe is so relatable; we all understand the happy connection to food. Tesco recipes are versatile, easy to cook and please everyone.


This film had to hold together all the ingredients of good narrative; good performance, genuine locations, fabulous looking food, AND Rhyming couplets of course!.


Gus delivered a story fit for a recipe of both food and successful story telling. He did Tesco’s proud.

Food love story

A good feel story with a recipe at its heart

A middle eastern inspired chicken recipe travels through different kitchens weaving a stories of love, companionship and possibility.

With stunning cinematography and an inventive, clever approach to filming food, freelance food director Gus Filgate shoots top advertising campaigns in London, across Europe and around the world. Clients include Arla, Asda, Bisto, Carte D’or, Co op, Danone, Dove, Farrow and Ball, Haagen Dazs, Jacobs, Kelloggs, Kettle Chips, KFC, Knorr, Liberte, Lloyd Grossman, Lurpak, Marks & Spencers, McDonalds, McVities, Migros, Morrissons, Muller, Ocado, Old El Paso, Pizza Hut, Sainsbury’s, Tesco’s, Total Fage, Tropicana, Waitrose, Weight watchers, Zoflora